Showing posts with label Advertsing. Show all posts
Showing posts with label Advertsing. Show all posts
Tuesday, March 8, 2011
Tissot and Tony Parker Team Up With QR Codes in WSJ
Tissot Swiss Watches and Tony Parker have teamed up with the force of QR codes and Tappinn in today's Wall Street Journal. Tissot is reminding everyone to set their watches forward an hour for daylight saving time on March 13th. I'm all for that!
Labels:
Advertsing,
micro sites,
mobile barcodes,
Mobile marketing,
Print,
qr code,
qrcodes,
Wall Street Journal
Monday, October 25, 2010
Cha-Ching, QR Codes Are Money at Starbucks
It looks like Starbucks is moving forward with the mobile payment pilot program that they rolled out in San Francisco and Seattle to over 300 New York City stores. This will not only help manage the long lines that New Yorkers dread, it will also be another monumental step forward for QR code recognition. I LOVE the idea of people associating QR codes with money!! This spells VALUE. QR codes will be seen as a form of digital currency to Starbucks goers who are newbies to mobile codes, which is freaking fantastic! Once the consumer masses identify QR codes with Cha-CHING, it's GAME OVER. Consumers will forever equate QR codes with value.
Mashable story here
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